Business intelligence (BI) and advanced analytics have entered a new era in extracting insights from data. This next generation of BI capabilities, using intent driven guidance, starts the shift toward cognitive computing that will change how you work with data. Gain a deep understanding of your business and improve productivity in creating reports, dashboards, and data visualizations. IBM's managed platform approach for BI, on cloud (SaaS) or on premises, aligns your organization around trusted data and self-service capabilities that enable agility and accelerate growth.
Cognos Analytics enables smarter self-service as part of daily activities. A guided experience interprets your intent, and automates insight to share via stunning dashboards and reports. With a graduated interface users can work independently with trusted and external data. Learn what your business can do with analytics designed with the user in mind that meet the needs of the entire organization.
Watson Analytics is a smart data discovery service on the cloud. It guides data analysis, automates predictive analytics and enables effortless dashboard creation from data sources that range from spreadsheets to Twitter data to governed enterprise data and Cognos reports. Business professionals can get unbiased answers to their questions and new insights to make confident decisionsóall on their own. Analysis can be further extended by using Watson Analytics for Social Media to identify the pulse of an audience and easily interpret market trends for better decision making.